The report is truly fascinating and portrays clearly the views of those who were involved. I found the report to be of a high standard and well presented. It conveyed a deep respect for the experiences of this client group and a recognition of the sensitivity of the work embarked upon.

Sara Bradley, Programme Manager, End of Life Care

Challenge

The strategic health authority in the East of England wanted to improve information and support services for people who are bereaved. They asked Cultural Intelligence to conduct qualitative research with people from the East of England who had recent experience of bereavement including those where the loss had taken place in hospitals, hospices or in a non-medical setting.

Approach

In view of the sensitive nature of the topic, we recommended a qualitative research methodology based on creative consultation. Working with artist Caroline Wright we developed a programme of workshops which involved the participants in storytelling, drawing and collage work as well as group discussion, video interviews, etc.

Outcome

A detailed report delivered critical insights into how health services can impact on the experience of bereavement. These included issues of communication and sensitivity before and after the death as well as the important information and support that people need to minimise the painful experience of bereavement.